Commodity Trust AG, a success on all fronts

Interview with Serghei Robu, Founder of Commodity Trust AG

Commodity Trust AG was awarded at the Gala of the Grand Awards of the Romanian Gambling Industry with the award for “Reseller of the Year”

Why did you enter the world of gambling?
Due to previous experiences, all closely related to the human factor, whether we are talking about horeca, sales and event organization, I had the opportunity to discover the sector that I would like to develop. Later, I interacted with various people who were already active in this industry and was impressed by the professionalism and rigor with which they managed the activity of the companies they owned. Being at the beginning of the road, these two features brought a significant contribution to the rise of the company.

Who is Commodity Trust AG SRL?
Commodity Trust AG SRL is the solution for the most sophisticated needs of our customers. We offer a wide range of products but also services, such as the maintenance of gaming machines, the identification of the best logistic ways of delivering the products, and of course we provide consultancy in order to choose the most suitable equipment for a specific market.
The company was born in 2010 together with my associate Iurii STOIAN, but the first step in this industry took place in 2015.
Behind the company is an entire dedicated team, a pillar of resistance and an extremely important factor in the rise of the company without which we could not have reached these results. It is important to mention that we have been operating in the same formula since the beginning of the project.
The staff was carefully chosen, even if they were recruited from other fields of activity, they managed to integrate excellently in the positions they currently occupy thanks to the personal and professional skills they have demonstrated.
The success of any successful, as in any other field, is the work and dedication of all the people involved in this project.

What would you do if you weren’t gambling?
Being a sociable, open and friendly person, I would most likely have focused on the horeca field or trade, I get the greatest satisfaction when, through the result of my activity, new bridges of relationships between companies and people are created.

What is Commodity Trust AG’s market and what products do you sell?
Due to the continuous and spontaneous changes in legislation in the gaming industry and the restrictions caused by the pandemic, we have had to open new international markets.
Today we can say with certainty that we made a winning bet, because we managed to connect many external partners, a fact that gives us stability so that we are not dependent only on the domestic market. At the moment, most of our sales are in Eastern Europe, the Balkans, Africa and Asia, but Romania remains the main market for us. Throughout the activity, the market underwent a continuous change. Due to changes in national laws or the geopolitical situation in the region, the gambling industry is directly affected, and our sales.
The services offered by Commodity Trust AG are highlighted by the quality of the entire experience that customers benefit from when they join the gambling business. We refer to the entire process of communication between the client and the Commodity company, consultancy offered for choosing the best solutions that will bring a guaranteed return to the locations chosen by the client, drawing up the legal basis between the parties and delivery of the purchase. Another defining feature that differentiates the company and why our partners choose to join our client portfolio is the flexibility and diversity of payment methods that we make available to them.

What do you think of the digital age? How will it affect your business? How is Commodity Trust AG preparing for the digital age?
What can you think of an inevitable thing? It is important to always be ready to adapt to new conditions, to a new demand. Excessive comfort and rigidity of beliefs represent the greatest danger to the evolution of a company today. We can say that Commodity Trust is ‘lucky’ for all the changes taking place in the market, which from a narrow perspective are impediments, but in the long term they keep us in the necessary tone to be able to face the new challenges that come with the digital age.
To keep up with the digital age, we have brought to life a unique project (we think) an online store with support in three different languages, where our customers can find parts and support for different gaming equipment – www.eslotparts.com

Do you have ideas for expansion and development?
We are always looking for new markets, we have started a project in Georgia and we are working on a new project in Central America.
As a result of the opening of work points in key areas such as Georgia and Uganda, we have been able to cover numerous requests from Armenia, Kazakhstan, Kyrgyzstan and the African Union.

What percentage does the Romanian market occupy in the overall business?
Due to a notable increase in foreign sales from the pandemic period until now, domestic sales have fallen to about 35% compared to foreign sales.

How do you reconcile family life with that of a businessman?
A question that is very difficult for me to answer, because I do not manage to maintain the desired balance between the time given to family and work. Most of my time being dedicated to the job. I am very grateful to my family and friends for understanding that work is the adrenaline I can’t live without.

What hobbies do you have?
Coincidence or not, my hobby is restoring vintage cars, very close to our main business (refurbishing gaming equipment) restoring vintage cars. 

Do you have a message you want to pass on to our readers?
No matter how difficult the challenges and changes you are going through seem, you must be prepared and remember that for every door that closes on you, there is another door that will open. At Commodity Trust the doors will always be open for you! You’re welcome!

Thank you and good luck!

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